The Mediating Effect of Risk Perception on the Relationship Between Investment Knowledge, Return, and Capital Market Investment Interest : Evidence from STIE STEKOM Kartasura Students
DOI:
https://doi.org/10.55606/ijemr.v4i1.293Keywords:
Investment, Knowledge, Investment, Return, Risk-PerceptionAbstract
This study aims to determine the influence of investment knowledge and investment returns on investment interest in the capital market through risk perception as an intervening variable of STIE STEKOM Kartasura students. This type of research is a quntitative research conducted in December 2024. The sample required is 81 people with a 10% leniency. The sampling technique is non-probability sampling using accidental sampling. Data collection is carried out by distributing questionnaires. The data analysis in this study employs the Structural Equation Modeling Partial Least Squares (SEM-PLS) approach, which encompasses the stages of the Outer Model evaluation, Inner Model evaluation, and hypothesis testing through the bootstrapping method. This study shows that investment knowledge, investment returns, and risk perception all have a positive and significant influence on students' interest in investing in the capital market. The findings also reveal that risk perception acts as a bridge (mediator) between investment knowledge and investment returns toward investment interest. In short, students who are more knowledgeable and have higher expectations of returns, and who also perceive risk clearly, tend to be more interested in investing. Implications and recommendations: Students are encouraged to improve their understanding of investment, especially related to risk and returns, so they can make wiser financial decisions in the capital market.
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