NAILA ABIA KURNIA PUTRI; HIKMAH HIKMAH. The Influence of Electronic Word of Mouth, Product Quality, and Promotion on the Decision to Purchase Casablanca Deodorant in Batam. International Journal of Economics and Management Research, [S. l.], v. 5, n. 1, p. 662–671, 2026. DOI: 10.55606/ijemr.v5i1.734. Disponível em: https://ijemr.asia/index.php/ijemr/article/view/734. Acesso em: 27 jan. 2026.