Marsha Nadhira and Gallang Perdhana Dalimunthe 2024. Proposed Integrated Marketing Communication (IMC) Strategy for Pura Mangkunegaran as a Cultural Tourism Destination. International Journal of Economics and Management Research. 3, 2 (Aug. 2024), 549–561. DOI:https://doi.org/10.55606/ijemr.v3i2.655.